Mai Tai Day 2024 Recap

Trader Vic’s Emeryville’s Mai Tai Weekend finished with another great Mai Tai Day event, including a larger group of vendors, performances by APE, Hot Laundry and DJs, a silent auction, seminars from Eve Bergeron, spirits tastings, guest bartenders, plus Trader Vic’s cocktails and food. The format was basically the same as the last couple years and a commemorative Mai Tai Day 2024 glass was given to ticketed attendees.

Eve Bergeron’s seminar about her grandfather Trader Vic was a highlight for me, as she shared personal stories and details about the creator of the Mai Tai. Some of the displays left over from the Black Tai event were referenced in the seminar.

A variety of Trader Vic’s cocktails were available in the main bar, plus the Mai Tai Boat in the dining room. We also enjoyed a Mai Tai popsicle. Guest Bartenders from The Kon-Tiki, Forbidden Island, Pagan Idol, Sobre Mesa, and The Barbary meant that guests could try Mai Tai variants from other bars as well. We really enjoyed The Kon-Tiki’s Third Voyage and thought that Pagan Idol’s nutty Mai Tai riff was tasty. Guest could vote for their favorite with Pagan Idol winning.

While cocktails were only available via purchase, several spirits companies were doing tasting for no additional charge. We got to try rums and bottled cocktails from KōHana and rums from Myrtle Bank and Planteray.

Crazy Al doing Crazy Al things

APE was in fine form with their blend of surf, calypso, and reggae, fronted by Crazy Al who carved a tiki in real time to the beat of the music. These guys are always a fan favorite, especially when Al interacts with the audience.

Trader Vic’s CEO Rhett Rosen led the attendees in a toast, saluting the team who made this amazing weekend happen and to anyone who appreciates Trader Vic’s and the Mai Tai. There was another great turnout of people once again this year.

Trader Vic’s Black Tai Event

The Trader Vic’s 90th Anniversary Celebration kicked off in elegant style with Friday’s Black “Tai” event in Emeryvile. This ticketed event was an all-inclusive experience including unlimited food and Trader Vic’s cocktails from various stations located throughout the venue. Plus DJs in some rooms and the Martini Kings playing in the main dining room. The staff did a great job with the setup and service throughout the night.

The event began with checking outside the restaurant and then a photo stop. We were led into the Cook room that was decorated with 1930s-40s artifacts from the original Hinky Dinks and then as it transformed into Trader Vic’s. We received a mini Mai Tai welcome cocktail and a Vic’s staff member walked us through the displays.

Next, we went to the Mai Tai Lounge which was set up to celebrate the 1950s-60s, with the Scorpion or a Mai Tai being the featured cocktails. The main dining room was set up for the 1970s, and the room next door highlighted Vic’s Middle Eastern locations with a boat full of the potent Tiki Puka Puka cocktails. The Trader’s Office featured spinoff restaurants Senor Pico and Mama Gruber with menus and artifacts, plus tequila tasting.

Wide collars with Martin Cate

Finally, the Captain’s Cabin was set up for present day with a display and representatives from KōHana Hawaiian rum, plus a delicious Hawaiian cocktail with that rum and Campari. The tour aspect was more difficult as went through the restaurant and ran into other guests, but overall the displays and vast number of Trader Vic’s artifacts was astounding. A large Guest Book was available for people to sign in and wish Trader Vic’s a happy 90th year.

The night became somewhat of a blur, and in retrospect Mrs. Mai Tai and I should have split some of those drinks. Nonetheless it was great to be able to socialize and speak with so many people. Mrs. Mai Tai dressed up in a tropical duster and I wore a vintage shirt from the Hawaiian Village with my suit. So many people really dressed up, a nod to the old days when people wore suits and dresses at fancy Polynesian restaurants like Trader Vic’s.

The Penultimate Mai Tai

Derek from the Make & Drink YouTube channel asked me to come up with a two-rum Mai Tai as simpler version of our four-rum Ultimate Mai Tai. This was actually harder than you’d think, and I decided that using Appleton 12 and Smith & Cross from the Ultimate Mai Tai blend was sort of a cop out (though those two rums are fabulous in a Mai Tai). I ended up going with some newer rum expressions that are among my favorites.

The Penultimate Mai Tai by Kevin Crossman
1 oz Lime Juice
½ oz Latitude 29 Orgeat
¼ oz Demerara Syrup
½ oz Quality Orange Curacao
1½ oz Worthy Park 109 Jamaica Rum
½ oz Kuleana Rum Works Hawaiian Rum Agricole
Shake with ice and garnish with lime and mint.

The Worthy Park is a boozy and flavorful dark rum, similar in style to the punch rums from the 1950s. There is a little bit of the “funk” common to many Jamaica rums but there’s also a charred backbone as well. This rum is becoming more widely available and there’s literally nothing like it on the market today. Subbing an 80 proof dark Jamaica rum like Coruba or Myers’s isn’t going to provide the same results.

There’s a tradition of using Rhum Agricole in Mai Tais, so I thought I’d include a cane juice-based rum. My favorite in this style are the cane rums from Hawaii, which aren’t as grassy as those from Martinique but also have more flavor than some of the delicate Cachacas from Brazil. If you can’t find Kuleana or KōHana, then Copalli from Belize is a good sub.

Thanks to Derek for having me back on the channel to talk about Mai Tais once again. Look for a super interesting collaboration coming soon.

Rum Curious Happy Hour at Kon-Tiki

Fun times on Monday with a rum tasting happy hour at The Kon-Tiki in Oakland, hosted by Bryan Inman as part of his Rum Curious Club event series. The rums available for tasting were from Hawai’i’s Kō Hana and Haiti’s Rhum Barbancourt.

This session was a little different than the typical rum tasting at Kon-Tiki where a rum rep usually sets up and is there for maybe a couple hours. For this one the tasting was limited to one hour as were the special $7 cocktails made with the sponsored rums. As such, it was quite the feeding frenzy to get in to taste the rums. I’m not sure this is a better format, but there’s no doubt there was a certain energy in the room, and the Kon-Tiki bar team certainly did a great job keeping up with cocktail orders.

I’ve tried the entire Kō Hana lineup before so I didn’t partake in the rum tasting, but I really loved the Kon-Tiki’s take on the Royal Hawaiian Cocktail made with Kō Hana rum, orgeat, pineapple, and citrus. It was absolutely delightful, featuring the flavorful sugar cane rum made on O’ahu very much in balance with the pineapple.

As for Rhum Barbancourt, I was interested in Haitian Proof, an unaged expression at 110 proof. This was noticeably different than the aged Barbancourt releases which to me don’t have that “sugar cane distillate” taste. Haitian Proof on the other hand definitely has that flavor that you get from other Haitian rums and clairins. Very interesting and retailing for around $30 plus or minus.

Kō Hana Lilikoi Daiquiri

I previously reviewed the Kō Hana bottled Mai Tai and found it to be quite forward with Kō Hana’s delicious Hawaiian Agricole Rum. The bottled Lilikoi Daiquiri is a little less bold and a tad less sweet, but it still a high quality bottled cocktail.

At 22% ABV, this bottled Daiquiri is plenty boozy. It tastes good on it’s own, shaken with ice or served over ice, though it was better when I added a little Demerara Syrup just to sweeten it up a bit.

I previously made a similar Daiquiri using Kō Hana Kea rum and Small Hand Food’s excellent Passion Fruit Syrup. A fresh cocktail with bright lime and Kō Hana’s rum is superb.

SF Rum Fest Presentation: The Mai Tai in Hawai’i

Today was an add-on experience connected to the San Francisco Rum Festival and Congress held at Trader Vic’s Emeryville. Rum Education for a Cause was a fundraiser for Maui and included three sessions.

Mai Tai: The Official (Unofficial) Cocktail of Hawai’i

“The Mai Tai has been coined the “national drink of Hawaii” and is often referred to as the “king of tiki drinks” according to Dine with Drinks. Join our panelists to learn more about the history of this iconic cocktail in Hawai’i and from today’s Hawaiian rum producers who are advancing drink’s cornerstone ingredient into the 21st century.”

My portion included a presentation about the history of the Mai Tai in Hawai’i including how the cocktail continues to evolve and feature the fine rums from local rum producers Kuleana Rum Works and Kō Hana Distillers. Steve Jefferson from Kuleana and Kyle Reutner from Kō Hana discussed their rums and included more details about how sugar cane came to Hawai’i and how it is used today.

Download the Presentation (PDF)

Mai Tai from Kuleana at the Rum Education for a Cause event